Would you come to our Restaurant Catering Conference? – Quick Survey

Unknown

Would you Come to our Conference?  Take this survey to help us

HERE ARE THE DETAILS

1.  Early Bird Registration Cost (Before May 15, 2015) – $399.00 (Regular Price $599.00):

Price Includes two full days of education, keynote presentations, breakout sessions, networking, and a conference party with music and celebration.  Conference fees include access to all education presentations, education materials, food and beverage and networking.

2.  Where:  Dallas Texas

3.  When:  1st week of November, 2015

I’ve been dreaming of a “restaurant catering conference” for many years.  My vision is that we’d create a venue where our community can come together, and focus on 2 days of catering education, networking and team building.

I’m thinking about 300 people, from all across the country.  A Gathering of 300 of the industry’s top thinkers and performers; all in one place, all committed to advancing their personal development.

We would focus on:

1.  Catering Leadership; 2.  Catering Sales & Marketing; 3.  Centralized Services for  Catering; 4.  Catering Operations, and; 5.  Catering Delivery

I am about to make a commitment to hold this conference in Dallas, during the 1st week of November 2015, and I just needed to ask………

Let me know soon!

Tagged

Want to Crank up your Catering Sales? Register for this Workshop! – PepsiCo Foodservice Customers Save 8%!

Increase Catering Sales

 

 

 

 

 

 

Well 2015 is off to a great start!

At the Catering Institute, we are working hard to bring you great sales training workshops this year.  We are very grateful to PepsiCo Foodservice, Our Partner in Education for supporting our efforts to educate the restaurant industry on Takeout, Delivery and Catering.

This two hour workshop is a worthwhile investment and is recommended for your GM’s, Delivery Drivers, Catering Sales Managers, Catering Coordinators and anyone else in your organization that touches catering customers.

Course Details:

  • Where: The Catering Institute™ Online Classroom
  • When: Thursday, January 29, 3 pm EST (12 pm PST)
  • Duration: 120 minutes
  • Cost: $139

PepsiCo FoodService Customers get an 8% discount off the regular price – Register Here

Non PepsiCo FoodService Customers – Register Here

 

Tagged , , ,

The 5 Pillars of Successful Restaurant Catering: A New Commitment for 2015

Get Catering and Grow Sales Books going out the door.

Get Catering and Grow Sales Books going out the door.

It’s been almost four years since I wrote my book, Get Catering and Grow Sales: A strategic perspective for the multi-unit restaurant executive.

I remember how much I disliked it after I wrote it!  I thought to myself that I could have done so much better.  If not for one of my team members at MonkeyMedia Software who grabbed the manuscript and hired an editor to help finish it, I never would have published it.  It’s amazing how we are always hardest on ourselves.  Our own worst critic!

To my good fortune, turns out that the book is pretty popular with the restaurant community.  10,000 copies in print and distributed is not a bad run.

As we begin 2015, I am reflecting on what it is that I need to focus on this year.  So much is going on, and business is brisk both at MonkeyMedia Software, the Catering Institute and our new media division, Catering Insights.  These divisions are all focused on catering and off-premise sales in our foodservice community.  There is so much for all of us to learn in this part of the restaurant business.  I am committed to try and provide more leadership in this area as best I can.

Since writing the book, I have continued to develop an organizational framework that I call the 5 Pillars of Successful Restaurant CateringTM.  This framework is meant to provide a working model for restaurant brands to use as a compass while considering their takeout, delivery and catering business strategies.  I have come to learn that without these pillars, there is little hope for our community to succeed in this business channel.

And so, 2015 is the year that I will renew my commitment to the restaurant community to further develop the concepts of the 5 Pillars of Successful Restaurant CateringTM.  I plan on writing more and making videos to help educate our community on these concepts.

Tagged ,
Follow

Get every new post delivered to your Inbox.

Join 1,888 other followers

%d bloggers like this: