Well, as many of you know, my team at MonkeyMedia Software is working on a film called Back To Basics. It started as a simple idea really. Inspired by my learning as an entrepreneur navigating the complex boardrooms of America’s largest restaurant corporations.
The story line is real. It comes from personal experience. Lucky for me, the storytellers in our film agreed.
The premise of the story is compelling. Really compelling. Because as our restaurant corporations are focused on increasing short-term share value, our managers have boxed themselves in. A focus on short-term share price forces short-term thinking because the financial markets always respond positively to short-term profits.
And so, because our boardrooms are populated with highly trained business sharpshooters who are great at applying formal business academics, we may be creating a “disconnect” in our organizations.
This “disconnect” is causing an imbalance in our boardrooms. The entrepreneurship that lives at our restaurant unit level must be recognized and nurtured. Our restaurant community must hold responsibility to make sure that as we pursue emerging markets in other parts of the world, we in fact invest in our people at home, at the restaurant level, so that they can join tomorrow’s leaders at the highest level of our corporations.
This will result in a healthier perspective in our boardrooms of the future. The reason we need that is to make sure we compete fiercely at home in our mature markets as we expand globally in emerging markets. We cannot do both without putting a plan in place for our young entrepreneurs who simply have not had the opportunity to be formally trained in business.
I saw the video below and it really inspired me today. I hope you enjoy it too!