A film for anyone that has ever eaten at, worked in or run a restaurant! – Back To Basics

I’m getting ready for a two week road trip for my real job.  As CEO of MonkeyMedia Software.

Road trips are always tough, but worth it.  I get to work with our clients which is what I enjoy most in my professional life.  Fixing and improving businesses.  In my case, I use the strategy of off premise catering as my toolbox to help our clients.

But, that’s not why I am so excited.  No.

What has really got me excited, are the wonderful developments of our Documentary Film, Back to Basics.  The project is fantastic, the people are amazing and the vision is coming together beautifully.  I am not going to explain in this blog post.  But, I am posting a “DRAFT” of the film prospectus below.

It’s close to final, but I left it as a “DRAFT”, because every day, something new and exciting is happening with this project.  But, I can’t say more, YET!  Stay tuned and drop me a line when you read the prospectus here and let me know your thoughts.

This project is close to my heart, and based on where it is today, I am pinching myself!  Anything is possible!!! You just have to put your mind to it.  Thank you to everyone who is supporting this project.  Read the film prospectus by clicking on the link below.

Back To Basis Prospectus

 

Safe Travels!

Ray Kroc would be 110 years old – Back to Basics

20120923-155557.jpg

I’ve been studying as much as I can about the leadership of Ray Kroc these days. On October 5th, if he were still with us, he’d be 110 years old.

I am fascinated by this man’s attention to detail and his unwavering focus and optimism. Like all of us, he faced incredible adversity in both his personal life and his business affairs. But he never looked back. He just kept moving forward.

So much has been written and said about Mr. Kroc. So much.

As we work on our industry film, Back To Basics, I am reminded of his insightful community spirit.

Mr. Kroc had this uncanny ability to sell. But that is not what this post is about. No.

Ray was focused on community. He was a specialist at aligning his franchisees, investors and management team with his clear vision for McDonald’s.

He understood that bringing young people up through the ranks would provide a strong foundation for the future of his company. He educated them, trained them and helped them to succeed. He was like that with his franchisees as well. Although he would only allow you to have one store, he made sure that as a franchisee you were set up for success.

But, this post is not about that either. No.

This post is for the rest of us. To look back and take the lessons that we can from men like Mr. Kroc. Upon my research, I learned that in his later (and wealthier years), he distributed $8 Million of his own money to his key employees. I mean, who does that anymore?

Yes. Ray understood that community was the key.

In these tumultuous times, this global perspective and the speed at which the earth moves, our corporations could learn a thing or two from Mr. Kroc.

Today’s managers are boxed in. They are focused on short term share value. It’s not their fault. After all, they are just trying to keep their jobs.

What do you do when you are so short term focused? You take the path of least resistance. In today’s world, mired in the complexities of scale and scope, many in our community are going overseas. Because the markets are responding positively. That’s why we are doing it.

Thing is, we are forgetting a very important lesson that Mr. Kroc taught us. If we are going to pursue growth, we’ve got to have a strong foundation. Otherwise, in the long run, the whole thing will unravel.

That’s what today’s post is about. Long term perspective by reinvesting back into our communities.

It begins (and ends) at home. Our front line people are tomorrows leaders. We need to continue to bring them up through our industry, invest in their passion and energy and train them to be in our boardrooms, just the way Ray Kroc did.

Today, We need a healthier mix of professional managers and community entrepreneurs in our boardrooms so that we strike the balance between short term and long term value.

That’s what today’s post and our film project is all about!

Lets get “back to basics” – a film for anyone who has ever eaten or worked in a restaurant.

Passing The Torch – Our Next Generation of Leaders

This post is about a great person. A leader in our community who works hard for his “wins”. He deserves all the success that comes his way. He deserves it because he has worked his way to the top of his game by simply showing up to play every single day. Ladies and gentlemen, I write to you today about Jeff Drake, President of Go Roma Real Easy Italian.

However, before I tell you more about Jeff, allow me to share with you my reasons why I feel his story is so important for our next generation of leaders, specifically in our multi-unit restaurant community.

This past week, I got very lucky. I got into a car accident. Not only did I avoid major damage to my rental car and personal injury by some act of good fortune, there was also little damage to the other car as well. Thankfully, nobody got hurt and it served as a reminder to me, that life can be short. Be careful out there. Things can change quickly.

Of course, I could list a thousand reasons of why I was so lucky this past week. But that wouldn’t be interesting to anyone.

What I do think is interesting is the wisdom that was imparted to me on a phone call with one of our great leaders of the last century, Jon Luther Sr. (It was the first time we spoke). Like I said, it was a lucky week.

I tried to read everything I could get my hands on about this man’s outstanding career that has spanned decades in our multi-unit restaurant community. I wanted to call him “Sir”; but he just wouldn’t let me.

“Jon is just fine”, he told me. And so, that’s what I did. I called him Jon.

I have to share with you that my conversation with Jon was one of the most inspiring of my entire career! After all, he is one of the greatest turn-around experts that our industry has seen in the last 50 years. He has influenced and shaped organizations such as Popeye’s Chicken and Biscuits, Dunkin Donuts, Baskin Robins, and Delaware North. He has served in leadership positions at Marriott and Aramark and he is the current Chairman of Arby’s.

I asked for the call with Jon, because I learned about his passion for leadership. I felt compelled to share some ideas with him and because he is so generous and kind, he agreed to take my call. Like I said, it was a lucky week.

By the end of our call, Jon and I agreed (as I am sure so many of you do), that something unique and special happened in our foodservice community beginning in the middle of the last century. A generation of young leaders flourished and planted the seeds for what has become a $650 Billion industry in North America. Lucky for all of us, Jon Luther Sr. was one of those young leaders. He and his colleagues helped us to collectively become the largest employer in the private sector in North America.

So, this got me thinking. What about tomorrow’s leaders? Who are they? How will we know when we see them? Is there a way to not only spot their natural ability, but can we also groom them and nurture them in some formal method. Clearly, as a community we have enough experience to know what our leaders need to look like.

Of course, we all know that today’s great leaders such as Howard Schultz (Starbucks), Ron Shaich (Panera), Hala Moddelmog (Arby’s), Jim Vinz (Le Duff America), Dave Wolfgram (Forklift Brands), Don Fox (Firehouse Subs), Jeff O’Neill (Einstein Bros.) and Cheryl Bachelder (Popeye’s) were teenagers during the days of Ray Kroc, Ed Rensi, Jon Luther Sr., Dave Thomas, Rich Melman, and Norman Brinker.

Certainly, there are hundreds more names that I could list here. But this list is not the story. I mention these leaders to simply illustrate a point.

Jon and I discussed this idea. There are so many to talk about, to write about. Each has a story to tell and each is more amazing than the next. That’s the story! It’s the details that matter! It’s not about share price or money. It’s about amazing people doing amazing things.

Just like those before them, today’s leaders are ALL amazing. As life progresses quickly, they are becoming the next generation of mentors for those that are 10 and 20 years behind them.

“Who is coming up behind today’s leaders?” I asked Jon. “What are we doing as a community to capture their stories?” I asked.

There is a project here. An important, community based project. It’s academic. Not promotional. It’s authentic AND critical. If we don’t do it, the details will get lost. And these details are far too precious to us as a community. Because, we need to study and learn.

In the next 10 years or so, today’s leaders, will step aside for tomorrow’s leaders. That’s the way life is. I believe our community needs a thoughtful and solid succession plan. We need a qualified institution to train, nurture and develop tomorrow’s leaders for our industry. It’s important for the planet. Otherwise, we will end up with mediocre brands with little to no higher purpose.

Jon and I agreed on this idea.

And so, as Jon and I continued our discussion, we thought about the idea of “passing the torch” to future generations. We need to plan.

Just in my own network, I look at people like Al Bhakta of The Chalak Group. Watch this guy. He’s building a $1 Billion Dollar Business. Is he even forty yet? Check him out on this list of who’s who.

Think about people like Kevin Reddy (Noodles and Company), John Pepper (Boloco), John Clay (Bread and Company), and Kat Cole (Cinnabon).

Oh, there are many others as well, but the list is too long to cover in this blog post. My point is that something big needs to happen here. All of these leaders need a place to hang their hats and take part in a succession plan. It’s a community issue.

I decided to focus the balance of this essay on one very special person. Because to my good fortune, I have had the pleasurable experience of working closely with him for the last six years.

This brings me back to where I began this essay. “Passing the torch” to a great man like Jeff Drake.

“Why Jeff?” you ask. Well read on and you will see. But first, watch this video interview with Jeff. He was so busy, so engaged in his people and his work that we had to do the interview via Satellite. Great leaders like Jeff are very, very busy.

You see, just like all great leaders, Jeff Drake is a lifelong learner. More than that, he is kind, generous, smart, and he lives every single day with purpose.

Jeff began his career in our industry after graduating from college in Des Moines, Iowa. Early in his career, he worked closely with the likes of Rick Bayless at Prime Steakhouse and he learned a lot.

On his path, he met Daniel Leader, a passionate artisan bread baker and Jeff developed a passion for bread. He loved the authenticity of hand made bread. The way it tasted. The way it smelled. He was enthralled by the science and the art of artisan bread making, at a time when the artisan bread business was just a grassroots cottage based business.

To Jeff’s good fortune, he met another amazing man by the name of Dave Wolfgram. Dave was with working on a little known concept at the time, with only 4 stores. Corner Bakery was being developed under the umbrella of Lettuce Entertain You and the leadership of Rich Melman.

Well, Jeff listened and learned. And then, as they were chipping away each day, the Corner Bakery brand was transitioned to Brinker, under the leadership of another iconic man by the name of Norman Brinker.

With this transition, came a fantastic opportunity for Jeff. He was asked to head up catering! Yes, catering! It was a ground up thing. He worked on the systems, developed some IT infrastructure and built the business with Dave Wolfgram. Well, what an opportunity for such a young man to be able to work under the leadership of these great people.

During his time at Corner Bakery, Jeff led the charge for what was the 2nd and 3rd prototype for the concept. “We bring the food to you.” Jeff told me.

That was his passion, his vision. He knew he had a great product and he was fortunate to have this fantastic group of mentors that believed in him. Well, it took an incredible amount of commitment and hard work, but by the time Jeff was done with his time at Corner Bakery, there were now 40 units in Dallas, Atlanta, Chicago and southern California.

By this time, all 40 of the Corner Bakery Units were now converted to the 3rd prototype that Jeff and Dave had envisioned. They were just hard working people, trying to get it right.

Well, like any great leader with natural ability, Jeff continued his lifelong learning. He moved to Washington DC to look after the Eastern Seaboard. And that became his last stop at Corner Bakery. It was time to move on.

In his next venture, Dave Wolfgram and Jeff Drake partnered on a fast casual concept called Go Roma Real Easy Italian. At the time, GESD Capital was looking for a new CEO for Boudin Bakery and Dave was being groomed for the job.

And so, GESD Capital acquired Go Roma and the management team as part of the new arrangement, and Jeff once again was deeply ingrained into the artisan bread business. Jeff became COO at Boudin and held that post from 2005 to 2007 and helped to prototype the new Boudin SF, which would become the new footprint for the brand.

Time passed and Jeff wanted to take his young family back east. He was offered the helm as President of Go Roma.

Of course, Jeff was not only enthusiastic, he had energy, experience and had learned from the best in the business. He was ready to be the head of his own ship! Well, as any great leader knows, things never go as planned, and what happened next was not only difficult, but most people I know would simply shrivel up and pack it in. The recession came. And with it, came tough days.

So, “What did you do?” I asked Jeff last week.

“We circled the wagons,” he told me.

This is an answer that any great leader would give. Go back to the basics. Focus on the vision. Take care of your people. Roll up your sleeves. Make difficult decisions.

And so, he focused on his real estate, reduced his G&A expenses and rallied his team to become leaner. He re-invented his organization. There was no easy path, but Jeff knew that from watching his mentors.

“What was the worst part of that experience?” I asked.

“We lost some great people” he shared with me sadly. “But we did what was necessary to weather the storm.”

Of course you did Jeff. Because that’s what great leaders do. They are accountable, just as you are. That’s what makes you so great! You are following in the footsteps of your mentors, your elders. I am proud of you for sticking to your guns.

“What was the key element that got you through the recession”, I continued on.

“I just focused on my communication to my key stakeholders” he retorted.

You see, all great leaders, like Jeff, do this naturally. They lead by example. They communicate well and they tell the truth, even when it hurts.

Jeff shared with me that one of the things that he is most proud of in his career, is that he did not lose ANY of his key people during the downturn. He kept their hopes high, reassured them that he was not going to bail on them and he led his ship. He included them in the results, incentivized them to work hard and provided them with ownership of their responsibilities as he empowered them to continue on.

He gave his team all the credit when I spoke to him. Because that’s what great leaders do. They don’t take the credit. Not ever.

Great leaders can only become great if they surround themselves with great followers. Great people. You see, Jeff learned from the greatest leaders that our industry has ever seen. These are Jeff’s mentors.

Jeff told me that he has been blessed to spend time with Richard Melman, Norman Brinker, Doug Brooks, Jim Vinz and Dave Wolfgram. I stopped him there because his list just kept going. “Blessed”, there’s that word again. Great leaders feel that way.

He sees his leadership responsibility today as focused on helping his team to prioritize.

“What you measure, is what you improve”, he told me.

He also told me that it’s his responsibility to set his team up for success. He focuses on promoting from within. He helps his people step up. He is an opportunity provider. He cares about his people, his customers and his brand. He has a positive attitude and is a student of life.

Jeff Drake is a solid person. He understands how his customers interact with social media. He understands technology. He treats his vendors with respect. He gets a lot out of his relationships by taking care of everyone. He keeps people whole. He is a master at that.

Jeff is a voracious reader. He believes that the restaurant business is a “business of evolution”. He is always looking for ways to innovate. He studies other industries as models and tries to bring new ideas into his business.

His commitment to self-improvement is awesome. He reads magazines like Lucky Peach, The New Yorker, Fast Company.

“To be an effective leader, I need to get better every day. I need to interact with people that are really good at what they do”. He shared with me.

There’s that natural leadership quality again.

“I look for genius and brilliance in my people every single day” he continued.

Of course you do Jeff. Jon Luther Sr. would agree with you.

If I were a betting man, I’d put my money on Jeff Drake any day to be on the list of the next generation of leaders that will change the food industry. Why? Because he is focused on his higher purpose of making the world a better place just by doing what he loves.

Jeff, thanks for all you do for our industry. You deserve all you have! Thank you for being a great and generous leader. For those of you reading this, keep an eye on Jeff Drake. He’ll be running a $1 Billion business one day. I am certain of it!

Blown away by the quality of leadership in our multi-unit restaurant community

Last week in Scottsdale, Arizona I had the good fortune of attending the Restaurant Leadership Conference for 2012. I had so much fun, especially with sharing my dream about Ray Kroc in this Video!  For those of you that missed it, just before the Bill Strickland presentation, I’ll share it here just for fun.  I’ll come back to Bill Strickland in a bit.

So, I have to say, that I am blown away by our community!  Really blown away! I think many of the attendees were.  And so, as I returned to Vancouver, It really got me thinking.  I mean, REALLY got me thinking.

Here’s the thing.  Of the 30% of attendees that I was lucky enough to meet, to greet and to make some acquaintance,  I felt that the quality of the our conversations were insightful, optimistic, kind and generous.   Those conversations were a gift for me on a personal level.  These gatherings are so important for all of us, because the food business is about people.  Making connections.  Intellectual, spiritual and emotional.  It’s just about the people.

So I started thinking more about that.  I really started to zero in on the quality of the  Keynote Speakers this year. Not that previous years have been anything to sneeze at; but this year, it was different.

Indra K. Nooyi, Chairman and CEO, PepsiCo 

Joshua Olshansky Managing Director and Head of Consumer Retail Practice, Golden Gate Capital

Herman Cain Former President/CEO of Godfather’s Pizza, Former Chairman, NRA

Howard Stoeckel CEO, Wawa Inc.

Ronald M. Shaich Founder and Executive Chairman of the Board Panera Bread

Edward H. Rensi Former President & CEO, McDonald’s USA; Co-operator, Tom & Eddie’s.  

Seeing that this was a Leadership conference, I studied these leaders.  I observed, I listened and I learned.  I saw how each of them really connects with their audience when they are speaking.  They spoke with high energy, intense belief and a passion towards a higher purpose in their work.  It was fascinating for me to watch.  I was mesmerized.  Impressed.  And most of all, I was learning.  

“That’s it!”, I thought to myself.  “It’s the learning!  The intellectual connections!  The idea of advancement!  Of making our industry better, so we, as people can be better!”.  Well, at least that was part of it for me.

So I started thinking more about that. 

Then I thought about the followers under these great leaders and within that following is yet even more leadership.  As a matter of fact, each facet of our business operations needs to have solid leadership.  And so, I started to wonder where exactly that begins and ends, from an organizational perspective.

Then I thought to myself that not all people can be or even want to be leaders.  Or do they?  I mean, if leadership remains a key theme throughout the entire culture of our organizations, then clearly if we can be leaders in our markets, then all of the people who work for us will feel like leaders.  So, it’s not necessarily about individuals as much as it is about whole organizations, industry’s and communities.

I want to call out two particular things I learned from the conference.

1.  Ron Shaich spoke on the topic of Conscious Capitalism.  Ron’s message struck me hard.  It’s brilliant and he has taken this perspective and applied it to the Panera Cares concept.  Here is a video that I found on Ron’s fantastic and creative effort towards making a difference in the communities he serves.

When I heard this perspective, I felt like I was watching a master, an artist.  I was watching a man that had so much trust in the human spirit, that he risked his neck on a new idea.  One that everyone called crazy.  And guess what?  It’s working.  The communities are embracing this new economic model and while that is happening, less privileged people are eating great food at Panera.  Getting respect and the end result is that these communities are healthier and those that are suffering from hunger, are getting food.  This approach to our community issues is not only brilliant, it serves shareholders as well.  This presentation really blew me away at the conference.

2.  The second most important presentation for me was from Bill Strickland.  Bill was so effective in his presentation, that he had most of the room shedding tears.  Why?  Because of his authenticity in his mission and his ability to connect with the human emotion.  For those of you that missed Bill’s presentation, I am including a clip that I found.  

I was so moved by Bill Strickland’s work, that I decided to learn more about his education perspectives.  He is building a facility in Vancouver and my plan is to get involved, from the beginning.  To bring purpose to others, to wake with intention and to be involved in impacting the human emotion in a positive and purposeful way.  

I took away a feeling of hope from these speakers.  That in fact, we can do more in our professional careers to make a difference.  To really make the world a better place instead of just living to increase shareholder value.  I love that idea.  Build it and they will come.  If you look after your customers, and you create the right environment, behaviour will change.  Profits?  Well, according to Ron and Bill, if you don’t focus on them, and you just focus on your “higher purpose” as an organization, the money will come.

I woke up very grateful to these two leaders today.  I want to thank them both for the gift they gave me in Scottsdale last week.  I encourage each of you to learn more from these great human beings.

The Leadership of Ray Kroc and his drive to Catering Sales!

I decided to write this blog in advance of the upcoming Restaurant Leadership Conference in Scottsdale from March 25-28, 2012.

In preparation for the conference, I have been reading everything that I can about Ray Kroc these days. As I dig deeper and deeper into his story, I become more fascinated with his meticulous attention to detail. Like all entrepreneurs, he struggled to make his venture work. He went through the growing pains, set the culture and set a clear direction for his people. He fought hard.

As an entrepreneur and working on my 9th business, I can identify with his relentless desire to succeed. He was a fantastic businessman and very passionate about getting it right.

I found this really cool video, made by a few creative high school students, Zac Smith, Michael Warren, Jason Kiracofe and Daniel Alweis. I have embedded the video here for all of you to peruse. Good job on the school project boys. I think it tells a lot about who he was and what he was about.

I wonder if Ray were here today, what he might tell us about the current state of our multi-unit restaurant industry? I wonder if he would be happy with the outcome of what McDonald’s stands for today. Would he be proud? I wonder what he would say about McDonald’s building a catering revenue channel for his brand? I had a dream this week that Ray read my book. He loved it. Thanks Ray. I appreciate the support.

From what I have read, and as I have come to know him through other people’s words, his own book, Grinding it Out, and the number of videos and articles that are available on his leadership and management style, I would venture to say that Ray would have mixed emotions today based on where his brand stands. Sure, he might be proud of the stock price. Or would he? I think he would be horrified at all the negative tweets and comments. Knowing Ray, he would do something amazing to set it all on the right track. Just as great leaders like Howard Schultz or Ron Shaich have done with both Starbucks and Panera. Oh, and if Ray saw the traction that Panera is getting on their catering operations, he would want a piece of that market for sure. Because that’s what he was about. Being in front.

In the beginning, for Ray, and for all our leaders, it was all about looking after his customers. He wanted growth, but not at the expense of diluting his brand and experience. Of course, in the 1950’s and 1960’s, the world was a different place. I am certain that had Ray known that his McDonald’s would eventually become the fast food giant that it became, he only would have wanted it to do so if it was in the best interest of his customers.

He had a vision for the business, for the systems, for the experience and for his internal culture. He could not see the negative impact ahead on the dietary issues of fast food on our children and our communities. I have no doubt, that had he seen that, he might have managed it differently. I am certain, that if he were with us today, he would be working very hard to fix it.

Today, as McDonald’s continues to be the largest hamburger chain in the world, it still amazes me that even though the culture of Ray Kroc may just be a ghost in the wall, the organization continues to try to adopt to the ever changing needs our consumers. In my opinion, McDonald’s has done a superb job at trying to keep up with the trends, trying to morph their menus towards the more current fast casual type model.

Of course, to move a system this large to a new model, is not only difficult, but it requires a tremendous amount of investment and gumption. McDonald’s may not be the healthiest choice in the market place yet, but I predict that in the next 10 years, they will move into the top position of the fast casual market. They will do it, because they have the real estate, the brand and their consumers are going to only shop there if they continue to adapt to the ever changing dietary needs. Especially in North America.

So, this brings me to my next question? Will McDonald’s offer catering services that are scaleable across the brand? What will the program look like? I believe that they already have, but they have not hired the right leadership to take them the rest of the way. I found this little nugget in the United Kingdom that really convinced me.

Is McDonald’s Fast Casual?

Well, it all starts with the Deli doesn’t it? Well, at least that’s how it started for me!

Then as I dug further, I found this:

So, you tell me! What kind of leadership will it take for our multi-unit restaurant community to finally decide to take catering as a serious business? Especially in the QSR segment. If you have a powerful brand, and you tell your customers that you offer alternative services, they will buy from you. We already know that. So, the next question I have is “can they execute?”.

I believe that if any of our community leaders decide to pursue catering as a serious business, then they would in fact see a lift in their sales that our industry has not seen since the day’s of franchising and drive-thru. But, it doesn’t matter what I believe. Or does it? Because like Ray Kroc, I too am an entrepreneur. And so, I will live or die by my conviction and my leadership. And so, as I put this article to rest, I call out to all of you in a restaurant leadership position to really take a hard look at the facts. Catering is here to stay. If we don’t do it, the grocery segment will (as they already are).

Ray would want us to compete and compete hard.

I believe that catering offers our multi-unit restaurant community a true opportunity to grow. So much so, that I put it on Video, wrote a book and am betting my entire future on this transformative idea. This video is 3 years old. So, it’s now 15 years.

Tell me. What do you think? I hope you can share your thoughts with me. This is a great debate!

Building To Grow – Invent Genius Turnkey Systems

MonkeyMedia Software is my 9th Business Venture. I come from a long line of entrepreneurs; some more successful than others. Always working on the design of my companies. Always trying to be remarkable, somehow, some way, even on the days when I might be feeling like a fake. Feeling like a fake you ask? Of course! You think us entrepreneurs always know where we are headed? No way. Always trying to service my customers. Always trying to find a way to differentiate, to compete.

I spend so much of my time just dreaming. Dreaming! For those of you that know me well, I often get so far ahead of myself. These days, I dream a lot of how our multi-unit restaurant community will embrace catering in the next decade. I am certain of it. I am seeing it more and more, day by day. Especially here in North America where markets are competitive, and consumers are screaming loudly at all of our operators to provide more services.

I read a lot. I write a lot. I scour the internet for good material to help me grow my businesses. It’s ironic that I ended up in the consulting, education and software business. Or Is it?

After all, as an entrepreneur I am always trying to grow my businesses. You can only do that if you work on your systems. Your belief systems, your sales systems, your service systems, your business systems…. It’s all just a set of subsystems, leading into one giant turnkey system. At least, that’s the way out for most of us. We need to build it to grow it, or we just get stuck in it.

So many of us work “in” our businesses and we just have a hell of a time working “on” our businesses. I know, you’ve heard it before, but I found this great video by Michael Gerber, Author of the E-Myth that I think really speaks volumes to this conversation.

After watching this inspiring speech, I dug further. Further into our restaurant industry leaders. Just a couple of them; ones that we all know. And boy, did they suffer in their humble beginnings. Here is a small tidbit on Ray Kroc’s early business “surprises”. I love the way he almost went broke at the beginning. Why? Because I have been there myself on more than one occasion.

And so, I continue down my path of trying to learn more about the early days of the food business. I was recently in Kentucky, and I felt that I had to visit the grave of Harlan Sanders. I’m not sure why, but I just felt compelled to pay my respects; So I went. Here’s a photo of my visit.

It was interesting to see that others have been to this gravesite. And to pay their respects, if you look closely at the photo, you will see that fans actually leave Heinz Ketchup Packages organized in a row on his tombstone. Heinz ketchup packages? I wasn’t sure what to think at first, but then I realized that when you are part of pop culture, you influence young people too.

I started thinking more about what it must have been like in the early days of these entrepreneurs. How did they get up each and every day and fight the battles they needed to fight to get through. Well, they just did. They didn’t think about it that hard. They just did what comes natural to them. What they thought was right. Were they always on track? Were they always correct? No. Certainly not. But no matter.

But what all of us entrepreneurs share is a common belief that we are adding value. That we are innovating. That we must dig in deep to our will to survive. I love this video of the history of Harlan Sanders:

This video reminds me to never give up. It just doesn’t matter what the competition is doing. It only matters that you just keep going. Pick a direction and keep going. It might not be the right direction, but that’s ok. At least you picked one.

In the end, for me, it always comes down to the leadership. It’s about being firm. It’s about being clear. It’s about finding people that are smarter than you to work with you. It’s about being fair. It’s about being kind. It’s about being generous. It has everything to do with the people you surround yourself with.

If Ray Kroc and Harlan Sanders were alive today, I would be trying my hardest to show them just how catering, and following my “turnkey system” of strategy, education and software can change their modern day business. I know what you are thinking. “Erle, if you are so sure, why don’t you just call up the current leaders of today’s brands?”.

Well, I have been and I will continue to do so. Many are listening, and many are working with me. Experiencing success with these turnkey systems.

So, as the world turns tomorrow, I am building my business to grow! What about you? Focus on what’s right in front of you and just keep going.

McDonald’s Arabia launches McDelivery call center for customer support | QSRweb.com

When I read this today, I started waking up from a dream that I have been having….. McDelivery equals McCatering! No?